What Does Running A Campaign and Marketing A Business Have In Common?

Barb Stuhlemmer

How Do You Keep Track?

There is so much information coming at us, both online and offline. How do you keep track? AND yes I want to know what your secrets are. I spent a lot of years in information (or content) management. Keeping track of specific streams of information feels easy-peasy compared to all the information I feel I […]

Doing the Work is Your Obligation – More Fun, Focus, Passion, Sales, and Success

My friend Satya Kalra of Path to Anandam says, “Focus on work, not just on the fruits of work”. I didn’t get it originally. Of course I thought it was a logical statement but I didn’t truly import the context of what it meant to me. Doing what I love does not feel like work […]

Don’t Believe in Infomercials

An infomercial, aka elevator pitch, is a short way of introducing yourself and your business in a way that will generate interest and possibly create a lead towards a sale. You know, after 11 years of trying to create the perfect infomercial I have decided that I don’t believe there is a perfect infomercial. Saying […]

Creating a Successful 2015 – 3 Important Keys to Growth

Are you looking to create a more successful year in 2015? What are you planning on doing different? If you want something different to happen you must do something different and this is often the challenge of creating more. Different sometimes means ‘more of the same’, but often that is not possible. The challenge with […]

Growth Through Osmosis

Osmosis is a scientific term referring to a process where atoms or compounds pass through a membrane from one body to another usually caused by a differentiation in concentration. REALLY! What the F… does this have to do with Business? We do what we do what we do… day in and day out. We will […]

What Does Running A Campaign and Marketing A Business Have In Common?

Business owners have something in common with politicians and that is the plan that must be in place to successfully market your business or self. Here are 5 comparisons. Politics Business 1. Brand The brand of a politician is how he or she is personally perceived by the voters. Do you want to look like […]