Being unique is one of the key's behind every successful person and business. You have to have something that is slightly different than your competitors or your customers have no reason to return to you. Here are two stories I found recently on ... ► Read More
What are you known for?
This is a difficult question for most of us to answer. It is difficult for many reasons; one being that bragging is not an acceptable behaviour for a well-mannered person. Well I say, “Get over it”. That’s right, if you want others to know what you ... ► Read More
How to Make this Your Best Year Ever: A discussion with Barb and Rich (Part 2)
This is the second of a series of three discussions Rich Grof, of RG Performance Development, and I have video recorded to pass on information that has helped us increase our businesses. In this installment we talk about developing one powerful ... ► Read More
Excerpt from “The 6 ‘Musts’ That Make a Great Entrepreneur”
Yesterday I was at the SOHO | SME Expo in Toronto. I went mostly to see Sir Richard Branson but what I got was some phenomenal information from people like Dr. Leslie Roberts of GoForth Institute, Jordan Banks Managing Director of Facebook Canada and ... ► Read More
5 Ways to Use Your Marketing Plan to Define Your Business – Pricing
So far we covered Market, Brand, and Product. Today we'll talk about how defining your pricing can help you create your business plan. Tip #4 Define Your Pricing Pricing is usually a calculation based on the cost of your product or service, the ... ► Read More