If you think Too Much Information (TMI) can make it difficult for people to help you then think of what it does to your sales process. I just recently had a call with someone that wanted to sell me marketing space on their very interesting business ... ► Read More
The 5 Core Pieces to Business Success
Recently I had the opportunity to be a part of a book "The Gratitude Book Project: Celebrating 365 Days of Gratitude". It was published in December and hit #1 on Amazon through a focused marketing campaign I also took part in. I wrote a small piece ... ► Read More
What Do Customers Really Want? – Ask T-Mobile
I was following a conversation on my friend's Facebook account about the newest T-Mobile viral video 'The T-Mobile Welcome Back' (video below). If you saw the first video some months ago (The T-Mobile Dance) you will love this video just as ... ► Read More
5 Ways to Use Your Marketing Plan to Define Your Business – Communications
You may be saying, "Communications does not sound like part of my business plan." but if you don't know how you are going to reach your clients in a way that they are going to hear you and respond then you don't have a marketing plan in your business ... ► Read More